Blog

In the DSA Media blog, you’ll find our take on trends, technologies, and some of the events and topics that tickle our fancy.

Share, comment, or simply enjoy. It’s everything you’ve always wanted to know about media buying and planning, but were afraid – or too busy – to ask.

DSA Announces Shannon Buhler as Media Director, Calgary Office

DSA Announces Shannon Buhler as Media Director, Calgary Office

Feb 15 2017

DSA Media is pleased to announce the appointment of Shannon Buhler to the position of Media Director for their Calgary office. Shannon…

Outdoor Proof of Performance

Outdoor Proof of Performance

Feb 09 2017

We’re excited to see the unveiling of a new proof of performance tool from one of the out of home partners that…

Television Advertising Outside of the Box

Television Advertising Outside of the Box

Feb 02 2017

One of the things that our clients often share that they are excited about, is our ability to work with media partners…

DSA @ Google Partners Summit 2016

DSA @ Google Partners Summit 2016

Nov 13 2016

DSA was flown to San Francisco for the Google Partners Summit from November 9-11, 2016. This Summit was awarded to agencies who…

We’re looking for a Media Coordinator in Calgary!

We’re looking for a Media Coordinator in Calgary!

Nov 09 2016

Do you “excel” at coordinating people, projects and numbers? The DSA Media Network is Western Canada’s largest independent media planning and buying…

The Pokémasters of Media

The Pokémasters of Media

Jul 22 2016

What a time to be alive! I just got my Blink-182 tickets, Ghostbusters is a box-office hit, and Pokémon has taken over…

CPAX Just Revealed Their Top Spenders in Canada and DSA ranked 6th

CPAX Just Revealed Their Top Spenders in Canada and DSA ranked 6th

May 19 2016

Earlier today, the Canadian Premium Audience Exchange (CPAX) published their list of top buyers, and DSA ranked #6 in Canada. When we…

DSA Roadtrip! SMX Advanced Seattle

DSA Roadtrip! SMX Advanced Seattle

May 11 2016

DSA Media will be on the road in June, hitting up the Search Engine Marketing Expo! The Expo is targeted to experienced…

FACEBOOK WILL NEVER BE THE SAME

FACEBOOK WILL NEVER BE THE SAME

Apr 25 2016

Hopefully, the title of this article will help you understand the reason why Facebook is making the change that it is. Last…

Google’s SERP changes: Performance Snapshot

Google’s SERP changes: Performance Snapshot

Mar 23 2016

Since I last wrote about the changes Google had made to the search engine results page (SERP), there have been a few…