Over the past few weeks, the DSA Media team has come across a few really fun “planners conundrums” that showcase how we…
Diary measurement, for those that don’t plan or buy radio, is used in 97 medium sized Canadian markets to measure how much…
Sometimes referred to as native, paid content or advertorial it seems like a number of our valued media partners have some form…
This year’s Superbowl tuning was interesting from a media standpoint for a number of reasons. While it’s always among the highest viewed…
What a game! It’s always exciting to see the game, but even more exciting to filter through all of the post game…
